7th International Strawberry Symposium, Beijing, China
The 50,000 m2 complex for the 7th International Strawberry Symposium is located on the outskirts of Beijing, in an agricultural area renowned for its long tradition of strawberry cultivation and production. It is comprised of a Training Center, Convention Center, and Factory. The fundamental objectives driving the design were to fulfill the program while establishing an iconic presence towards the highway, and to infuse a unifying, engaging language upon the normally plain facades found on factory and convention center building types. >>>